“The Green Business Lab is an incredible tool for teaching strategic leadership. I think sometimes my students learn as much about strategic leadership as they do about sustainability and that is great, and they actually do it together.”
In The Green Business Lab, participants form executive teams of competing companies with each person in charge of a different part of the business.
While making manufacturing, marketing and management decisions, executives email real time with stakeholders – including customers, employees and suppliers, government representatives and NGOs – all played by live Green Business Lab instructors.
The Board of Directors has expanded company performance to include triple-bottom-line metrics. Companies use dynamic, detailed financial reports to monitor their performance both as they make decisions and as they compare their results to competitors at the end of the cycle.
In the final cycle, executive teams present their strategy and outlook for the future to a live Board of Directors (meeting in-person or using technology). Participants learn to craft the story of their strategy, field tough questions, and gain experience in how to develop a skilled Board Room presence.